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September 16, 2020 11:19 AM
Kanda Shokai Sets About Monthly Guitar Subscription Service
Tokyo-based music products wholesaler Kanda Shokai began Play G guitar subscription service for first-time and experienced guitar players on August 3. The company expects the new service meets the demands of consumer of every age group and help them to start guitar playing at reasonable fee, and try versatile guitars including coveted models of favorite artists.
Rokushiro Sasaki, manager of Marketing Dept. says, “It has long been said that interest in guitar waned among young people. We feel the...
September 09, 2020 04:11 PM
Music Retailers Report: Demands Grew During Lockdown
Music retail business was hard hit as COVID-19 spread throughout the spring school season. After the declaration of a state of emergency lifted in the middle of May, music retailers slowly returned to business and in-store music lesson resumed in June. Customers began visiting music stores.
Great number of people have found pleasure of music making during lockdown, and demands sharply grew for fun-oriented casual type musical instruments. Seasoned musicians sought out gears for music production ...
August 19, 2020 08:46 PM
Japan Musical Instruments Association General Affairs Committee Approves A Substitute Plan for Musical Instruments Fair Japan 2020
Japan Musical Instruments Association held the 2nd General Affairs Committee meeting online on July 7 with participation of 13 members.
Masato Oshiki, president of the Committee asked the members to talk about music promotional plans in place of Musical Instruments Fair Japan 2020 cancelled on July 1. He said “Music products business stalled for 3 months. Sales we lost in the period have not recovered yet. On the other hand, it is great that we had strong demands for some types of products gener...
August 19, 2020 08:37 PM
Yamaha and Kawai Provide Online Services and Live Concert
Yamaha made an online SYNCROOM ensemble session app, (for Windows and macOS) open free encouraging music players in distant areas to communicate via music online. It provides online sessions by 5 players in 5 different places as a member offers a virtual Room and invite 4 session players to join.
By minimizing latency of audio data sent via internet with help of Yamaha’s exclusive technology, group members even in remote areas can enjoy comfortable ensemble session. Yamaha upgraded the app. addi...
August 19, 2020 08:33 PM
Yamaha Showcases Music Gears For Home Entertainment
Yamaha is presenting music-related products helpful for nesting at the small exhibition area in Japan Railways Hamamatsu station bullet train concourse. The products include SYNCROOM online ensemble session application, speakerphones, Silent guitars, Web Casting Mixer, etc. all capitalizing Yamaha’s established sound and network technologies. They support people enjoy music making and connect friends safely at this isolated time.
The special exhibition lasts until June 30, 2021.
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